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Yes – people forget that during the Jobs era, he was very transparent that Apple's secret sauce was almost obessively focusing on thoughtfully executed tentpole products, but otherwise having nearly conventional org structure and culture (modulo Jobs letting managers internally poach people for secret new projects.)

The fact that Apple now depends a lot on services for profitability has changed their priorities and ethos quite a bit, and I think the late-2010s depths of shitty hardware and software QA demonstrated that.






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