This article was one of the most unsatisfying things to read in a while. There's so much misdirection and fluffing up of simple concepts that by the end I just want it to be over.
I really liked the creativity of the idea, but I agree with you. I had to skim through the article since it's just marketing and repeats the same thing over and over again. Even the video at the end was just a rehash of everything you had just read and seen. (I don't blame them for writing it this way, though, as it likely improves SEO.)
