I mean, yes, that would be great, but Airbnb do very little around the management end of things - they take bookings, manage bad situations, they provide a unified listings and ratings platform, and they provide flexible management tools - but the control is all in the hands of the host, and the advice Airbnb gives (“Opportunities”) such as “Have you considered allowing one night stays?”, “Allow free parking!” is generally in Airbnb’s interests, not the hosts’.

So, while it’s a market they could address, they don’t seem to be heading in that direction, rather, more optimisation of the current model, adjacent services (experiences, possibly dining from some mood music I’ve heard from them), and an increased focus on the higher end travel market, where margins and commissions to be earned are greater.

So, at the moment, it’s more “Hey Airbnb, I’ll use this to make money and I’ll give you some of it”, and I can’t see how they could pivot to providing a full service. Who gets called when the boiler breaks? Who handles the guest who broke a light-switch and is now in the dark? Who helps the guest who can’t figure out where to park in an unfamiliar place? The list goes on, but I think it’s these “last mile” deliverables and expectations that prevent them from getting deeper into hospitality management.