The difficulty does not, but pay is only one form of compensation. Those with the most opportunity have many good options, some with more pay, and some with better work conditions. in other words, if you need a smart person you need to compel them to work for you.
Yes, but now you're making the skeptic's point: management consulting works by using the shock-and-awe of lots of Ivy League degrees to provide cover for management. In other words, a complete waste of shareholder money and employee time.