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I think Netflix is more of an argument than Kodak. Netflix kept selling access to movies, though the way they did so changed dramatically.

But while Kodak did sell cameras, Kodak sold cameras mostly to drive sales of their film. The film and chemicals were their high margin product ranges.

The pivot to try to drive their earnings mainly from their cameras was a fundamental change of business model in a way that Netflix shift to streaming (or Walmart or CVS online and delivery) wasn't. It turned a long term recurring high-margin revenue stream into a punctuated low-margin revenue stream. (not that they could have prevented the eventual collapse of their film business)



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