That's fair, but my point is that it's easy to talk about "oh, the market should be more competitive", but it turns out finding ways to do that is incredibly difficult without also hobbling the original thing to the point that it becomes simply not a good product.

It's also perfectly possible to propose solutions of our own for the purposes of discussion :)

edit:

> Debating details can be useful, but that is the previously proposed idea

it's also worth pointing out that the cycling vertical shopping search site links proposal was apparently rejected not because it was flawed but because those vertical shopping sites didn't think it went far enough.