I agree with what you say about Google, but I disagree with how great Amazon is.
Amazon has weaknesses. I have had increasing problems with counterfeit products to the point some things I just will not buy from Amazon anymore. There is a huge problem with terrible quality products ranking highly in Amazon's results, especially when it comes to household goods. Whether the reviews are fake, the items been swapped (counterfeiting), or people are just that stupid it isn't clear. Some reviews give adequate warnings and they are very scary. Exploding cast iron cookware? Check.
Generally Amazon's support is pretty good, but once you are buying through third party sellers it becomes a little more iffy. Where does the liability sit if I or someone I know is hurt by a shady product that would never make it in to Wal Mart? The line is not so clear.
Google certainly has the ability to take some market share away if they focus really hard on Amazon's weak points. However, I also suspect those weak points are where some of their hidden margins reside.
Amazon has weaknesses. I have had increasing problems with counterfeit products to the point some things I just will not buy from Amazon anymore. There is a huge problem with terrible quality products ranking highly in Amazon's results, especially when it comes to household goods. Whether the reviews are fake, the items been swapped (counterfeiting), or people are just that stupid it isn't clear. Some reviews give adequate warnings and they are very scary. Exploding cast iron cookware? Check.
Generally Amazon's support is pretty good, but once you are buying through third party sellers it becomes a little more iffy. Where does the liability sit if I or someone I know is hurt by a shady product that would never make it in to Wal Mart? The line is not so clear.
Google certainly has the ability to take some market share away if they focus really hard on Amazon's weak points. However, I also suspect those weak points are where some of their hidden margins reside.