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Indeed. And it was so abundantly clear that this phone was going to fail that I have to speculate that Amazon themselves must have known this. Maybe the sunk costs involved in such a project gave them no choice but to continue deluding themselves?

It just goes to show, even the big boys make things nobody wants.




Mostly at this point I'm curious whether Amazon will attempt to iterate themselves into a second version. Thinking they can just improve the phone, maybe alter the pricing, and try again.




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