For what's it worth it's more clear how the service works on your website. Their's is a little cleaner and more modern but I really appreciate the step by step graphical walk through of the process on your site. Looks like the service offering is very similar. Now it's just a matter of who treats their employees/customers better, gets the necessary funding for expansion and has more passion for the space. There are A LOT of cities in the US that could greatly benefit from this service including Boise where I reside. There is a shady used car dealer on every corner and I would far prefer to use one of your services when selling my car and buying cars. I've done my fair share of craigslist deals, some positive some a major hassle... Good luck!