great find for me! i am in design/dev for the learning and development industry, so naturally many teams have strong backgrounds in Flash, and lately Adobe Edge Animate and Tumult Hype (even Google has thrown something into the ring). Literally the only thing I did to determine whether I would investigate Animatron further was opening it up and dropping some audio into the project, and seeing whether the waveform shows up on the timeline layer. This is a MUST regarding WYSIWYG sync of animation to audio... its what Flash IDE had that Edge and Hype still do not! The next thing is determining the workflow for integrating with eLearning standards such as SCORM and TinCanAPI / Experience API... naturally this is the type of product I would also pay premium to integrate further into my team and client's workflow for Instructional Design, etc...