I find it reassuring that Google tried to do something similar before, when Google Groups attempted to take over Usenet, and people using real newsgroups had little time for either Google's "replacement" or for people who were accessing Usenet via Google Groups and thought everyone else should/must be as well.
Google groups was based on Google acquiring DejaNews and building a usenet archive and interface on top of that - mailing lists are a later addition. The usenet interface was (and I guess still is?) terribly broken, making it a pain for other usenet users to deal with posts from google groups users, because it simply works in a way that hinders interoperability with the rest of usenet.
(And while at it: The mailing list feature is also quite defective, obviously built by people who don't really have a clue how email works.)