Glad to see this happen. When people talk about vegetarianism, it's almost always about the moral aspect of killing animals, and rarely about the huge impact the meat industry has on our environment.

People often dismiss vegetarianism because they like meat too much, stating that they can't go without that delicious steak once a week. The fun part about reducing your meat consumption in consideration of the environment is that you don't have to cut it entirely, it's just a matter of adjusting your everyday habits.