Wish more companies cut to the chase and simply advertised themselves as e.g. "exactly like Google Helpouts, except Not Google"
The "not Google" tag in itself is enough to drive me to click, where previously I didn't even know what Helpouts was, and had been ignoring the links. "Gee, another free product I'd need a Google Account for, I immediately don't even care what it does"
The "not Google" tag in itself is enough to drive me to click, where previously I didn't even know what Helpouts was, and had been ignoring the links. "Gee, another free product I'd need a Google Account for, I immediately don't even care what it does"