>A success of honesty and humanity

That may be just a bit much.

I liked the rest of it though, it is fun.

So this effusive line: "A success of honesty and humanity that may or may not be insanely successful, but is at least authentic and refreshing."

Was actually about effectiveness?

Yeah, it's how I interpreted it, it's how others will likely interpret it. I'm qualified to say this because I'm a designer and marketing professional and have a knack for empathy and understanding how a variety of people will perceive campaigns. Connotations and evoked feelings are a huge part of this, and Google-Kat has achieved those feelings of authenticity here without a doubt. It's a good campaign.

"... and Google-Kat has achieved those feelings of authenticity here without a doubt"

You don't see the irony here, do you? This is why it's so crass.