I dunno, something about pitching a product in this meta-capitalist language doesn't sit right with me. . .plus, the formula for this pitch seems to draw some big conclusions up front without much data for reinforcement.
If anything, we shouldn't be selling our ideas as a pitch, we should be showing our product as a pilot; yes, like a TV pilot. . .screening your service according to a specific type of user (not viewer), getting their feedback, and reevaluating whether or not what you ended up with is of any value or not should all happen before you even start to think about doing a pitch.
Once you've figured out who your audience is, what they want, and why they get what they want from what you're providing them, then you can pitch your product like those sleaze-balls pitch stocks in Boiler Room.
If anything, we shouldn't be selling our ideas as a pitch, we should be showing our product as a pilot; yes, like a TV pilot. . .screening your service according to a specific type of user (not viewer), getting their feedback, and reevaluating whether or not what you ended up with is of any value or not should all happen before you even start to think about doing a pitch.
Once you've figured out who your audience is, what they want, and why they get what they want from what you're providing them, then you can pitch your product like those sleaze-balls pitch stocks in Boiler Room.