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> 3. You're more likely to get critical negative feedback if you dont put the users in the position of owing you for the coffee.

I'd be interested to see if there's any research on this.




"I'd be interested to see if there's any research on this."

Not on that specifically but the concept in general is "reciprocity"

http://en.wikipedia.org/wiki/Robert_Cialdini

In any case offering someone something in advance will make them feel obligated in some way and for that matter even put them in a better frame of mind in general.

My feeling is that if you want honest feedback what I've always done is say "tell me what you don't like about this" rather than "what do you think". That way the person is freed to be critical.




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