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It's been awhile since I've read it, but I remember reading something along those lines in "Drive: The Surprising Truth About What Motivates Us" (http://www.amazon.com/Drive-Surprising-Truth-About-Motivates...). The thesis is that our motivation to do things is along a spectrum of intrinsic (for the love of the work) vs extrinsic (e.g. money). Generally the former yields better results. Some studies even showed that paying people to do things they love can be detrimental, because you're now adding an extrinsic motivator to something that they are intrinsically motivated to do, thereby making what they love feel like "work."



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