This is terrific, and definitely a compelling way to intro an idea, business, concept, etc. on a mobile device. The tapping interaction is great, and the language and image-progression (incremental text width; changing exposures; etc.) feels natural and polished.

I could imagine a market for a solution that helps build these mobile-ready "decks." Of course, the creator has to conceive and execute with a native mobile experience in mind (not convert their existing deck), but a technology layer that aids in the creation (either just the implementation, or with best-practices to boot) would be terrific.

Ideally, one could find a similar experience without downloading an entire standalone app, but I suppose you'll take what you can get. I'd just love to be able to tell a new contact: "Check out CopThis.com/go and click through to learn all about the project right from your phone!" Heck, I'd even be thrilled to use: Mobile-Decks.com/CopThis

Thanks for the feedback. It's something we have considered but decided against it for launch. Eventually we imagine the phone will be where we do 95% of our communication with non-enterprise users. We need to build a platform that lets us communicate with all of them quickly and easily. Mobile web will definitely be part of that!

Awesome, tried it on iOS and it really is a nice experience. Given the investment craze on mobile this would help to show you're really thinking about the problem from a mobile perspective.

I tried this out on android and it was a really engaging experience. An auto-play feature with timing effects could make it better but then having the need for controls could be a setback.

Auto-play wouldn't engage the viewer. Tapping does. A call to action ("keep tapping!") isn't so exciting if you take away the action ;)

We went user controlled because we wanted people to be able to guide their own experience. We watched a bunch of people use the app and noticed people went a very different speeds.

It turned out that we show so little at a time that people went through the deck in two ways: very slowly or very quickly. We couldn't have allowed both to do that with an auto-play or video function.

When I went through it I tapped as fast as if I'm playing a video game, although not because I'm a fast reader, more because there are so few words on the screen. I don't think there's a good way to solve this, or that you need to.

Right. One way or the highway. A relatively refreshing feeling. I think the ability to tap anywhere on the screen helps too, there's no way to eff up.

I'm the creator of the Meet CopThis intro app. AMA!

Kidding. Thanks for the votes, downloads and words of encouragement. It is greatly appreciated.

Ed

Edit: I guess AMA if you want to. :)