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Hey Charlie! We've been back and forth on this in the lifetime of the startup, but we're now doing all metrics ourselves, so it is internally built. I built an early version of the cohort analysis (which didn't scale, but that didn't matter) just a few months in and it was massively valuable. It's not too hard to knock something together.



Thanks for the answer Joel! By the way - I'm curious why you guys had to built this internally - I always get the feeling people prefer using a 3rd party service like kissmetrics than building something.


Internal BI is the way to go. It gives better vision to those who make decisions. Congratulations! :)


Solid. Thanks!




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