If Lucas hadn't had the (absurd?) trademark on "droid" I think "Droid OS" would have been easier to market. Though, even then, there were other issues.
The move to drop "Android" makes sense. "Google" is a name that people generally trust (despite the efforts of MS's petty 'Scroogled' campaign).
"Android", on the other hand, has come to represent a disjointed conglomeration of smartphones. The OS versions are inconsistent between phones and have names that give no indication of chronology. Reach into a bag of current Android phones and pull out two at random--you have no idea what to expect. Certainly Microsoft deliberately avoided this specific pitfall in their design of Windows Phone 8.
Motorola jumping early into the fray with "Droid" phones running "Android" likely added confusion.
Fair question; I guess petty was the wrong word. Also, after youtubing 'scroogled' to make sure what I'm about to say is accurate I found there are other scroogled ads that don't irk me as much.
The ad I've seen the most criticizes gmail. The guy says "these ads just showed up" and the woman says "ACTUALLY,...", and, personally, when someone corrects a person by starting out with that heavily emphasized "ACTUALLY..." it sounds really smug.
The first round of 'scroogled' criticized google for promoting paid results in their google shopping portal - the exact same thing bing does in their shopping portal.
The second round criticizes the use scanning of gmail messages to display context-sensitive ads. A slightly more fair criticism, but not exactly something google makes a secret of.
The move to drop "Android" makes sense. "Google" is a name that people generally trust (despite the efforts of MS's petty 'Scroogled' campaign).
"Android", on the other hand, has come to represent a disjointed conglomeration of smartphones. The OS versions are inconsistent between phones and have names that give no indication of chronology. Reach into a bag of current Android phones and pull out two at random--you have no idea what to expect. Certainly Microsoft deliberately avoided this specific pitfall in their design of Windows Phone 8.
Motorola jumping early into the fray with "Droid" phones running "Android" likely added confusion.