As a co-founder of a startup with much more than 50k users, this 1k app metric shocks me. Does anyone know how Onavo come up with that metric? I've installed their app once, but removed it fairly soon after (so they probably only have a small sample of what I actually use) and i don't see any way for us as a company to integrate.
Besides, there's the bias of Onavo's users. Given their product, they tend to be more tech savvy, frequent travelers, users of (limited) intl data plans.
I'm skeptical their sample would be a good representation of the mainstream app audience.
Edit: Cleaned up my question.