I think that's the wrong attitude - you shouldn't think of Kickstarter as shopping. I've funded sixty projects on KS, so far, and I don't keep track of which ones have succeeded. Okay, yeah, the Pebble was kinda expensive for a random lark. But usually I just kick in $5 to $25 dollars - less than I'd spend going out to dinner. And maybe, some months later, I get a surprise package with something cool in it. I feel good about that.

I think the critical mass conversion towards crowd-funding comes when you have some protection in place for failed projects. Once that happens, and "average" Joes start to accept the "I'll put money into whatever I want to see" potential, we can cut out a lot of toxic habits and leeches in society by replacing the "put money into product to make more money" with "put money into product because I want product".