Ok, I might well be missing the point. But enough people upvoted that I think this is a common perception: "Oh, not another time-waster". So, maybe make the homepage address this issue head on with a good video that shows why this is compelling, awesome, and productivity-increasing.
I do think it's mostly a time filler like say, hackernews or a good subreddit. Maybe you'll find some article that will increase your productivity, but that's definitely not the focus. It's just about giving you a stream of articles that you'll probably enjoy reading.
