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And how has that worked out for you?

Have you ever experimented with an opposing strategy? (Funding "non-technical" founders with "weak" personalities.)

Probably not, lest you would risk your reputation. Hence, you might not have evidence to show that this approach would not yield suffcient numbers of "big winners" to justify the investments. For example, if someone sugested the hypothesis that from a set of a given size of non-technical founders with weak personalities, some "big winners" will emerge, could you disprove that? If you wanted to be scientific, you would have to test it, repeatedly.

From my intepretation, I think one of the points in the pg essay is that human "intuition" will only take you so far toward the "big rewards". By its very nature it steers us away from the counterintuitive and protects us from taking what others would perceive as unreasonable risks. It will stop you from adopting a strategy that no one else is using that might get you labelled as foolish (but, as history shows us time and again, might actually yield an enormous reward).

In hindsight we'll continue to see that some of the biggest winners would have been viewed as unreasonable risks by many VC. Foresight won't allow us that vision. So-called intuition will stop you from investing in a "big winner". Hard to accept, but true.




I don't recall arguing that our criteria are the only criteria one could use. I would love for someone to start the venture firm that focuses on non-technical founders with weak personalities! It would either be highly profitable or highly entertaining to watch...


Some internet VC, I can't remember who, was answering some interview questions from a journalist recently and made a comment to the effect that, with respect to financing startups, capital is too concentrated. (Sort of like the returns from startups are so concentrated in only a few.) 100 million in one project instead of 10 million in 10 projects, something like that. If it were somehow possible to achieve, maybe the process of spreading out venture capital that he alluded to would involve some of it going to "unlikely recipients". Black swans. Non-technical founders with weak personalities. Or something even more unusual.

It might not yield any "big winners" (then again it might) but it would in either case produce evidence that we could use to try to disprove certain theories.

"highly profitable or highly entertaning to watch..."

or highly informative


We've seen a quadrant close to this space thoroughly explored: Non-technical founders with strong personalities. MBAs were the most heavily funded during the first bubble in the 90s, far more so than technical people.




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