Normal car designers who aren't drug-addicted sociopaths have already more than solved this problem. If you put hard, narrow, high-lifetime tires on small diameter wheels you get a car that it more efficient, quieter, cheaper to operate, and pollutes less in terms of particulate matter. If you are Elon Musk you sell a car with totally inappropriate summer racing tires on 20-inch wheels and the owners have to replace the whole set every year.