This is an outdated perspective. A lot of open source projects are picking Discord now that Slack has become hostile to small projects. The vast majority of the Discord groups I am in have nothing to do with gaming
I mean the logo is a game controller.
If your company uses discord as a tool to communicate, it gives the message that it's like a game to you, that it is not serious, that you are relaxed,etc..
Certainly not the right register for serious stuff like an IT company, tax company, weapons, etc...
And it's not just semantics, the app was built for gaming, it has features and design choices built for that, one of them being kid safety, another being it shows what game you are playing. Not a corporate tool like slack.
Slack is being enshittified after the acquisition. I use it less today than beforehand. They have shown they no longer care about small projects and groups, so those projects have moved largely to Discord.
There are so many tech companies with Discord. Are you saying companies like Cloudflare are not serious companies. Know what they know that you don't? You have to meet your users where they are. The open source projects I care about are there.
It's cool if you want to maintain your outdated perspective though
Looking at their product offering it seems they have branched out from their original product that earned them their reputation (IP hiding DNS Servers and proxies), now it looks like they are branching in all directions, including random AI products and generic cloud offerings.
Definitely not getting a "we are a serious company" vibe. More like a "try to appeal and sell everything to everyone banking on our reputation because reputation doesn't pay the bills" vibe.