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Alternatively the real lesson here is to put less effort into coding and engineering and more into organization. Small groups that handle entire business verticals are the future. Modern tools and machine learning can enable small groups to outperform big organizations without the wretched chaos that leads to ruthless and unfeeling reorgs and pivots. And clients large and small often prefer dealing with small and focused groups more than large and hard to handle giants that currently dominate markets.





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