At least back last I saw stats on this (maybe 2017?) iOS users were not only a ton more likely to be willing (/able) to pay for software, goods, and services, but also used their devices a ton more.
One might think they spent more time in apps, and more time total, but perhaps Android users would spend more time on the Web—but no, iOS users also spent markedly more time in their browser than Android users. They used everything on the device more, period.
Who knows why. SES-related stuff—maybe more free time? Their devices just being way more pleasant to use (this was a leading hypothesis among my fellow mobile devs who spent lots of time in both operating systems)? Hard to say.
One might think they spent more time in apps, and more time total, but perhaps Android users would spend more time on the Web—but no, iOS users also spent markedly more time in their browser than Android users. They used everything on the device more, period.
Who knows why. SES-related stuff—maybe more free time? Their devices just being way more pleasant to use (this was a leading hypothesis among my fellow mobile devs who spent lots of time in both operating systems)? Hard to say.