I'd like to think so, but I'm not so sure - doesn't it depend where the incentives come from?

Optimising simply for demand without any principles leads to things like street fentanyl, and junk food and mass shootings ( there is a demand to own assault rifles ).

Online right now there is a heady mix of large monetary incentives and the ability to rapidly optimise objective functions.

Let's not pretend Meta's recent change isn't simply about Zuckerberg maintaining his power.