> I simply wasn't sending enough emails to keep my reputation score high enough
I’ve used a smaller hosting company for over 25 years run by a competent admin and it’s now dying a slow death I believe exactly because of this reputation problem from infrequent outbound emails from my domain.
I don’t know what to do tbh because putting my fate in big tech seems super dangerous.
Anyway, everyone is worried about spam but the real problem is sending and having people at outlook.com and gmail.com actually receive your emails!
I've long been convinced that Big Tech wants email to go away because it's neither fashionable nor particularly profitable. Gmail was famously somebody's "10% project", after all, and not a real product initiative.
Now that the era of free money appears to be over I'd not be surprised if I was reading a blog post about an "incredible journey" at Gmail within the decade.
While I think that everyone hosting their own email is the ideal, it's not really feasible on today's Internet. I content myself with fastmail. They're big enough I'm not worried about them dying any time soon.
I tried hosting my own email server again earlier in the year. I’d forgotten the process so when googling around I found numerous YouTube videos of spammers doing this themselves …
Get a clean IP and start long form email threads between this new domain and personal Gmail / outlook accounts: checking ‘this is not spam’, and coherent responses.
They also mention getting DKIm and SPF working.
The need for separate caldav , and all the major cloud providers blocking port 25 bummed me out.
Even more amusing is when half your customers are in Gmail, the other half in Exchange, and Gmail and Exchange are having some snit so the emails ain't happening. You call up Microsoft and they want you to reboot (??) or login to some windows account (??), and good luck getting someone from Google on the line. Fear not, for outsourced email saves money, and increases productivity, or anyways something like that, and if you have sufficient faith those big old corporations will fix things, eventually, maybe.
I’ve used a smaller hosting company for over 25 years run by a competent admin and it’s now dying a slow death I believe exactly because of this reputation problem from infrequent outbound emails from my domain.
I don’t know what to do tbh because putting my fate in big tech seems super dangerous.
Anyway, everyone is worried about spam but the real problem is sending and having people at outlook.com and gmail.com actually receive your emails!