I get that each person will decide if it's worth it or not, but $29/month isn't really anything in the big picture of what you are paying the people who will be using it.
Might be nice if there was a free tier for small non-profits, volunteer orgs, student orgs, etc. but a lot of things might be nice.
It's our goal to make this as affordable as possible for all types of organisation. If you're part of a non-profit or volunteer organisation, get in touch.