This is something that has come up many times for our company over the last 20 years. You can't sell the bean counters on quality of life. You need to show lower costs, higher quality results, or faster time to market - that's what gets you in the door.
The thing that keeps you in the door and makes usage grow is the quality of life. Especially in the business world, most software is terrible. If people like using your software, they will tell others about it and they will be more accepting when things inevitably go wrong. The ease of use of our software and the immediate service we provide when customers ask for help are time and again the things they say keep them using our tools. With good support, even a frustrated bug report can turn into a happy experience.
The thing that keeps you in the door and makes usage grow is the quality of life. Especially in the business world, most software is terrible. If people like using your software, they will tell others about it and they will be more accepting when things inevitably go wrong. The ease of use of our software and the immediate service we provide when customers ask for help are time and again the things they say keep them using our tools. With good support, even a frustrated bug report can turn into a happy experience.