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Eh, the fitness industry has it's own set of garbage content. There aren't enough topics to really cover and keep making content about. And yet, hundreds of thousands (millions?) of fitness content creators exist. At a certain point they start pumping out garbage or intentionally disagreeing with the current status quo to cause outrage/engagement and get more views.

Also pretty much anyone can call themselves a personal trainer, so you have people doing 6 week courses and then considering themselves professional coaches.

I keep trying to convince a friend whose a "proper" (top powerlifter, played rugby, can olympic lift, masters degree) personal trainer to make "garbage" content. e.g. instead of having an upper/lower split or something else sensible, make it a left/right split. So every day you do full body, but only the left or right side of the body.

Call it a revolutionary training method that fixes muscle imbalances since you only do unilateral exercises. I bet that idea could trend despite it being mostly garbage advice with a few facts mixed in.




I've noticed this as well, particularly with problems that aren't likely measurable or are likely genetic/anatomical differences, such as shoulder position or gait. Of course you can fix it, just do this thing that seems plausible enough, every day for some amount of reps for some amount of sets that I came up with, consistently forever, and you'll totally straighten out what is clearly a bone deformity on one side of your body.

Given a monetary incentive, people will turn themselves into bs promotors.




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