To play devils advocate - it costs money to integrate with all the competing map providers and to display them properly on the site. You could think of a plug in approach where map providers integrate themselves, still someone needs to maintain that plug in infra. Nothing is free.
And it’s the same story for any kind of service that’s subject to DMA.
Yes but this is a multi billion dollar company and the base integration could be as simple as opening the link and it doesn't even have to link to the correct place. They can have the ui make clear that it's a generic link to another map site. Although I just figured out how to link to something with a query text on bing in a minute: https://www.bing.com/maps?q=USA
The exact same thing works on kagi.com/maps btw. So I don't think that this is too much to ask for, I rather think that they are trying to create pressure on the EU.
> it doesn't even have to link to the correct place.
That's an obvious DMA violation. You can't preference your own service over others, like when you link to the exact pin on your service but just the general area on another.
They already commit a DMA violation by showing any google map at all then. It's not rocket science to conform to the spirit of the law, if they offer a simple API for other map providers to provide their own strings to google it will be solved in a day. They clearly just don't want to actually advertise other mapping providers for free which is something I understand fully btw. But the way they are currently doing it is actively hurting them because I hate how I can't jump to any map from the searc results now.
And it’s the same story for any kind of service that’s subject to DMA.