I realize I'm not representative, but I had to seriously consider whether I should sign up for this a week or so ago (I did, and it's great content). I hate getting "extra" email, other than direct personal email. I filter mailing lists to folders which I read even less than RSS feeds (which, for my top 10-20, I read pretty seriously). I also am much less likely to "action" a ~15 page email than virtually any other form -- the only worthwhile long emails I get are document attachments, which I save and read separately. Pretty much any email containing text over 3 paragraphs is something I don't want to read (usually, from crazy people).
Email is also a pain to refer back to. I don't need a SaaS pricing insight right now. I will need it in 2 weeks. If it were on a blog or in a feed reader, I'd bookmark it. As email, it goes into some kind of grey area of read email which I'll have to find in Lucerne or something later.
Plus, the patio11 emails are "moral equivalent of your password" to forward, which kills the one advantage of email for me (easy forwarding). A web url which I can copy from my address bar is a lot more tolerable.
It's reasonable to do all this to me if either I'm non-representative or that it makes it way easier for you to monetize. I'd consider sending email myself since I'm sure one of those is true, but I still would be a lot happier paying $x/yr for the secret patio11 email-blog feed. I guess I could figure out a way to move the incoming mail into Google Reader or Instapaper.
Email is also a pain to refer back to. I don't need a SaaS pricing insight right now. I will need it in 2 weeks. If it were on a blog or in a feed reader, I'd bookmark it. As email, it goes into some kind of grey area of read email which I'll have to find in Lucerne or something later.
Plus, the patio11 emails are "moral equivalent of your password" to forward, which kills the one advantage of email for me (easy forwarding). A web url which I can copy from my address bar is a lot more tolerable.
It's reasonable to do all this to me if either I'm non-representative or that it makes it way easier for you to monetize. I'd consider sending email myself since I'm sure one of those is true, but I still would be a lot happier paying $x/yr for the secret patio11 email-blog feed. I guess I could figure out a way to move the incoming mail into Google Reader or Instapaper.