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I had the same thought. Apple has a lot of "stickiness" for their customers - whether you think this is due to superior technology or just marketing is debatable. Meanwhile, raw computing power is fundamentally fungible and there's a lot of incentive to undercut NVDA's offerings. The only question is how long it will take to do so.


> superior technology or just marketing is debatable

“Superior customer experience” is missing from this. I don’t care if the processor in the iPhone is the fastest or not, or if it has 8Gb of RAM vs some Samsung and I care even less about marketing.


Apple is only sticky to those who buy into the ecosystem. Those whose a single Apple device (or 2) without paying for any Apple service are not trapped in the walled garden


> Apple is only sticky to those who buy into the ecosystem

That's half of the total market in many countries.




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