What?

That situation would be completely legal. Come on.

>What?

California Civil Code Section 3344(a) states:

Any person who knowingly uses another’s name, voice, signature, photograph, or likeness, in any manner, on or in products, merchandise, or goods, or for purposes of advertising or selling, or soliciting purchases of, products, merchandise, goods or services, without such person’s prior consent, or, in the case of a minor, the prior consent of his parent or legal guardian, shall be liable for any damages sustained by the person or persons injured as a result thereof.

What are you supposed to do if you look like a famous celebrity? Die? Get real.

>What are you supposed to do if you look like a famous celebrity?

Not make a living posing for pictures without consent of the said celebrity?

Re: "get real" - the law is pretty real.

Sure, but you're not. You're just a look-alike and Boback O'Rama is not somebody with personality rights.

Things like parody are protected under fair use, explicitly.