Maybe they should be banned. Only something of this magnitude would draw the necessary level of interest from apathetic voters to make this a campaign issue, thus positive change might result. If a couple of years without Xbox's is the price for patent reform, I would gladly pay it.
In this case though it wouldn't work out that way because the topic is pretty arcane.
Unless the issue can be reduced to a catch phrase that actually encapsulates the idea, or people see some obviously valuable thing which is clearly being taken away from them; then its very hard to sell this.