I'm amused when intelligent people like Doc don't even show enough curiosity to hack Facebook ads to their own advantage. I hate ads with a vengeance, but I like using Facebook. And just like Doc, I kept seeing stupid irrelevant ads.
So I decided to fix it. I started liking Facebook pages of things I really like - Arduino, Raspberry Pi, Ubuntu, Sphero, Android. And lo and behold, I've started seeing ads which I actually like and even click on.
Facebook critics offer a strange bipolar argument - on the one hand, they say Facebook ads are so badly targeted even with the wealth of personal info they have. On the other hand, they question the valuation. Where's so much growth going to come from? Better ad targeting is definitely part of the answer, but more importantly, I think Facebook will come out with some killer new products in mobile and ecommerce.
So I decided to fix it. I started liking Facebook pages of things I really like - Arduino, Raspberry Pi, Ubuntu, Sphero, Android. And lo and behold, I've started seeing ads which I actually like and even click on.
Facebook critics offer a strange bipolar argument - on the one hand, they say Facebook ads are so badly targeted even with the wealth of personal info they have. On the other hand, they question the valuation. Where's so much growth going to come from? Better ad targeting is definitely part of the answer, but more importantly, I think Facebook will come out with some killer new products in mobile and ecommerce.