it's definitely been in its 'clapter' era, where there joke is: you should find this funny because you agree with this viewpoint. Every joke about jk rowling barely qualifies as a joke but they go viral for the sake of insulting her.
It's best when it's subversize and zagged somewhat unpredictably.
This whole thread is full of examples from the 'good old days' that are relevant now. If this were the '90s the figure of fun would be somebody else, and somebody back then would also think "well, that barely qualifies as a joke".
It's best when it's subversize and zagged somewhat unpredictably.