I was a professional photographer until late last year.
Photoshop’s new AI tools are an absolutely incredible timesaver. Jobs that would have taken 30+ minutes (and probably wouldn’t look great) can now take 30 seconds. It was kind of amazing watching the perception shift online in photography groups from “AI is evil!” to “Wow, this is really helpful.”
There’s no way they could keep competing, even if they tried to take something off the shelf like Stable Diffusion and integrating it. Without some sort of subscription they’d need to have people run it locally, and that’s really only feasible with high end Nvidia cards too. I suppose the initial plan might be to add tools like that, have a separate subscription for that, and boil the frog to a full subscription.
Absolutely agreed. And your observation is the same I’ve seen with many of my artist friends. Everyone went from “fuck this Firefly shit” to “I need all of this yesterday.”
Canva already uses AI in really smart ways and if they can extend that approach into Affinity and have the two products compliment each other, that could def be a value-add for Canva users. But the more I think about it, the more I think this was the only thing Serif could do and although I sympathize with angry Affinity users as one myself, I think we have to acknowledge that Affinity’s chances of survival as a perpetually licensed product were basically over, acquisition or no acquisition, at least if you look out long-term.
Photoshop’s new AI tools are an absolutely incredible timesaver. Jobs that would have taken 30+ minutes (and probably wouldn’t look great) can now take 30 seconds. It was kind of amazing watching the perception shift online in photography groups from “AI is evil!” to “Wow, this is really helpful.”
There’s no way they could keep competing, even if they tried to take something off the shelf like Stable Diffusion and integrating it. Without some sort of subscription they’d need to have people run it locally, and that’s really only feasible with high end Nvidia cards too. I suppose the initial plan might be to add tools like that, have a separate subscription for that, and boil the frog to a full subscription.