The thing I don’t get is why Netflix won’t allow their iPad app to be used. They had to go out of their way to disable the platform from using their existing app.
I get not building a new one, but reusing the existing one makes more sense imho.
Probably because support volume still increases even if it's not "officially" supported. And then you can't just tell those people to go away, because they'll be pissed off.
For whatever technical reasons, it might just not work as well as the website.
E.g. maybe it will only display video on an emulated "iPad screen" whereas the website uses Safari's video player that might have many more VR-friendly playback features.
If they wanted to start producing 3D content and charging extra for that, I'd see the reason but I'd balk at them charging more for delivering the same 2D content to a new system.
I wouldn't expect a Vision Pro app delivering a 2D content experience to be dramatically more expensive to build and maintain than their vast array of apps for set-top boxes, hotels, streaming sticks, or the Meta Quest they've already supported but not charged extra for. Why would they draw the line here?
Companies often charge as much as they think customers will pay, regardless of costs. Apple's RAM upgrade prices are a prime example. But I doubt that Netflix would do it on this occasion.
I get not building a new one, but reusing the existing one makes more sense imho.