This does not match with reality. When a company is on the chopping block there are many instances of them finding a way to make things works. (eg. Big three after the bailouts, Ford running up the launch of the Taurus, Kia in the 70s, Nissan when Carlos Gohsn joined etc)
I think Toyota and their "5 whys" and Tesla with their "move fast and breaks things" are decent examples of ways a culture has lasted over time and has continually effected their products.