No idea what it looked like in 2006 (what domain did they use before ia.net?), but here’s it in 2017: https://web.archive.org/web/20170322053052/https://ia.net/to.... No ridiculously large text, no gratuitous/injudicious hero image (inappropriately chosen automatically for legacy content and not reviewed or excluded), no gross inflation of low-size images (“mobile-first”), just basic sensible design. It’s the usual, a redesign/reimplementation that meshes poorly with existing content (… and honestly probably new content too, just not so badly). I bet it’s been through at least four redesigns since it was written. And there’s no way the text would have been anywhere near that big in 2006.