I guess it's one way? But yes, very cool. I can imagine using it with my phone to sync useful stuff directly from my phone to the watch without a cable.
It’s the scanning beam, that LCDs simply don’t have. But fear not, a single LED will also work and was recently reverse engineered: https://lemmy.sdf.org/post/691827
https://en.m.wikipedia.org/wiki/Timex_Datalink