It’s not whether or not you are proud that has people upset. They gave you a month of free service and you ignored their attempts to contact you. You are using this incident to paint them in a negative light when they probably gave you more than you deserved in the situation. Your attitude is very entitled for the size of customer you were. If they sent you text messages or letters I would assume you would have ignored those as well based on your prior actions. What exactly would you want them to do here? Free service until they can make contact with you?