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I really like that analogy "amusement park without any rides". I really do think Meta et al were too excited by the idea of the business potential of parallel worlds to notice that in the "what's in it for me" equation, ordinary people came up empty handed.

But back to your analogye, it applies particularly well here because Disney are a master of delivering experiences and do exactly that through every possible medium. So if one sees Disney walking away from the Metaverse, that's not something I would interpret lightly - despite the rounds of firing being interpreted as a cost saving measure, it's just 50 staff members and not all of them are leaving the company. Disney aren't short of cash, so if they saw a future in the Metaverse they'd be there for defensive reasons alone.

Rather I think Disney realise that their own VR-initiatives will stand on their own, and their involvement would be propping up 3rd party platforms rather than yielding a benefit from them.

I think Meta are hoping that the Metaverse would emulate the Smartphone/Soft-store model, where developers would do the heavy lifting for the platform, but the crucial difference here is that a Smartphone is useful before even loading a single piece of 3rd party software. Everyone already had a phone when smartphones became a thing - but right now no one is walking around with a VR headset, or anything even vaguely approximating that.




> Meta et al were too excited by the idea of the business potential of parallel worlds to notice that in the "what's in it for me" equation, ordinary people came up empty handed.

No, this was Mark's personal Quest for the Next Big Thing. No one else in the company is delusional enough to believe it will go anywhere, they're just getting a fat paycheck.




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