I think that content producers are very interested in technology that closes the analog hole more and more. The first step were streaming services so that you would not be able to own content anymore. The second step is wide adoption of technology that gets closer and closer to your brain. First there were cinemas then TVs then smartphones then AR glasses and in the future there will be DRM enabled brain implants so that you are personally locked out if you don't pay these companies. And over time, people will get used to it more and more. Just like today you have to pay 6 different subscriptions to watch the movies you like. Or install spyware if you want to play a game you paid for.

It sure might be a dystopian hellhole. But at least some shareholders got rich.