That’s false. If your business is fine with 12% processing fees (specifically in tech and more so in IAP style apps) and not with 30% - something is very wrong.
[Context] it is extremely odd to (ab)use the leverage of a 0 marginal cost business to be sensitive to a +/-18% payment processing fee - when the world basically runs on ~4% IRL. The business case if true and still viable should be unique and outside of a pure software play - which gets you squarely out of IAP.
Long story: it would be extremely odd to (ab)use the leverage of a 0 marginal cost business to be sensitive to a +/-18% payment processing fee - when the world basically runs on ~4% IRL.
Yeah exactly. I should be cheering for the option of paying less to Apple as a business, but realistically you will get sideloading, piracy and the “mobile users don’t spend money on apps” like it is “Android users don’t spend money on apps”
[Context] it is extremely odd to (ab)use the leverage of a 0 marginal cost business to be sensitive to a +/-18% payment processing fee - when the world basically runs on ~4% IRL. The business case if true and still viable should be unique and outside of a pure software play - which gets you squarely out of IAP.