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Great post. I think this is one of the fundamental lessons that all startups going through an incubator should learn: have a product, find a customer.

The most basic, lowest-common-denominator example of this is arbitrage. Buy one product for X and sell it for X + 10%. If you can't do that with one product successfully that you know there is already a market demand for (e.g. chairs) then how on earth are you going to do it for your startup?




If you can't do that with one product successfully that you know there is already a market demand for (e.g. chairs) then how on earth are you going to do it for your startup?

umm, by building something new, not reselling existing stuff?




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